PSJM is a team of creation, theory and management formed by Cynthia Viera (Las Palmas G.C., 1973) and Pablo San José (Mieres, 1969).

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Market Research

“Market research” is a work in progress that begins in 2003, with a performance survey in the individual exhibition “Hi-Standard” (Blanca Soto Gallery, Madrid). Here the survey serves a double function as a source of information and means of communication at the same time; since the questionnaires are filled with traps, ironic interpellations and contradictory questions.

The data collected in the performance will constitute the basis that generates the video that bears the same title, which will be later exhibited in other spaces where the performance will be repeated, with an updated questionnaire (WIP Sthlm, Stockholm, 2007; Zagreus Projekt, Berlin, 2009).